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22 MAY 2012

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Loyalty Magazine

Loyalty Magazine reports on customer retention,loyalty schemes, rewards, affinity, CRM, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and electronic commerce.

Jobs & People

Thursday, 19 April 2012 13:58
Retail expert joins Leeds Metropolitan Dr Cathy Barnes has joined Leeds Metropolitan University as Professor of Retail Innovation and Director of the Faraday Centre for Retail Excellence.
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Thursday, 22 March 2012 14:41
Jacada appoints new CEO after resignation Replacement for Tom Clear
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Wednesday, 14 March 2012 10:06
Data marketing veteran Bendon joins Transactis Consumer insight company Transactis has hired database marketing specialist Patrice Bendon as head of business Development.
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Friday, 09 March 2012 11:24
IDM begins search for new CEO Successor sought after passing of Professor Derek Holder
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Monday, 27 February 2012 12:31
GI Insight hires industry veteran to drive new business Customer insight and loyalty marketing firm GI Insight has appointed industry veteran Barry Smith as senior consultant.
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	book reviews
	Book Review Home Page The Next Big Thing Empowered employees are the unsung heroes Considering background feelings Lessons from Ikea Having trouble with social media? Just tell them a story Tapping into the collective intelligence of people who like you Curation Nation fails to convince Loyalty Magazine Learning management lessons from bees If you don't like the system, why don't you hack it? When thinking into a situation can help achieve the state of being The secrets of success in selling Choosing a book about brands Don't bother speaking - your body language says it all
	Blog
	Blog articles The importance of being Honest If Voice of Customer is so 21st Century, then how come my Granny was an expert? Reaching the post recession frugal consumer How should marketers approach CRM in 2012? Out of touch Target like King Canute Supermarket pricing: A need for honesty, clarity and trust Got a broadband problem? Please visit our website! Increasing sales through social media? Coca-Cola should know better Forward gazing: Mega trends according to Frost & Sullivan – and the end of the world as we know it Facebook goes head to head with Groupon And you thought Starbucks was just a coffee shop Southwest pleases customers with programme revamp Efficiency and Effectiveness: The yin and yang of your contact centre Feeling proud to be British
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Customers are working harder, so retailers must too

Positive impact of the feedback huddle

It is no secret customer behaviour is changing and retailers need to react. But how do you track customer opinion? Annich McIntosh talks to Gary Topiol, of Empathica and Steve Marson of Halfords on how one particular system works in practice.
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Thursday, 19 April 2012

Retail expert joins Leeds Metropolitan
Dr Cathy Barnes has joined Leeds Metropolitan University as Professor of Retail Innovation and Director of the Faraday Centre for Retail Excellence.
Read more ...