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23 OCTOBER 2018

 

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article thumbnail Thursday, 18 October 2018

ASOS achieves by listening to Generation Z
Loyalty programme ditched for subscription delivery

Online fashion retailer ASOS (which posted impressive results this week) has cancelled its customer loyalty programme and replaced it with ASOS Premier, which smells very like Amazon Prime. Read more ...

 
     

Latest feature
     
 
Finding the sweet spot of investing in loyalty

How much investment is too much?


Article by Christopher Treadwell, Avios Commercial Director

Loyal customers are often your biggest source of income. Indeed, it can cost 16 times more to elevate a new customer to the same level of profitability as a loyal customer.  However, today, businesses are facing ever-more demanding customers.
Read more ...
 
     
 
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article thumbnail News - Company newsWednesday, 17 October 2018

Entries now open for The Loyalty Magazine Awards 2019
Welcome to The Americas!
• Entries now invited from Europe, the Middle East, Africa, India, the whole of Asia and this year we invite The Americas to enter!
• We are now global!

A Loyalty Magazine Award is the most coveted award in Loyalty. People value the achievement of being judged the best among their peers and brands wear their Winner’s Seal with pride.

For the eighth year, we are proud to announce that entries are now open for The Loyalty Magazine Awards 2019 – and what an exciting year it promises to be. Read more ...

article thumbnail News - Mobile RewardsTuesday, 16 October 2018

Smart homes seen as a ‘gamechanger for loyalty’
Samsung describes "massive stickiness" of a connected futureArtificial intelligence in devices that will turn our homes into connected spaces will be a gamechanger for loyalty, says Samsung, but privacy and security still need addressing. Read more ...

article thumbnail News - Company newsFriday, 12 October 2018

Why the Hyperledger Ethereum deal is important
Major blockchains announce alliance aims to "be more open" Read more ...

News - Customer InsightThursday, 11 October 2018

Retailers are approaching customer loyalty backwards
New survey says retailers not measuring correctly

Retailers are failing to measure the correct data to understand customer loyalty, and that is putting customer relationships and profitability at risk. Read more ...

article thumbnail News - HospitalityMonday, 08 October 2018

Hyatt integrates Exhale into its rewards scheme
Points can be earned for fitness classes and spa therapies
Read more ...

article thumbnail News - Data SecurityFriday, 05 October 2018

Crypto exchange to use rewards programme to ID customers
Crypto currencies used to launder US$88.6m, says report
Criminals becoming "early adopters" of new technology
Various stages of cybercrime explained

A cryptocurrency exchange that has been highlighted in a Wall Street Journal report as a huge channel for money laundering, is to introduce a rewards programme to gather user identities. Read more ...

article thumbnail News - Coalition SchemesThursday, 04 October 2018

Fave and Grab combine to grow
Fave and Grab, two of the leading online to offline (o2o) platforms in Southeast Asia, have announced a strategic partnership to accelerate growth for both platforms across the region. The partnership combines the strengths of Fave’s broad merchant network as well as its FaveDeals platform, with Grab’s large user base and growing ecosystem. Read more ...

article thumbnail News - Data SecurityWednesday, 03 October 2018

Tesco Bank suffers first FCA cyber-crime fine
Reputation damage to group inevitable

Tesco bank has been fined £16.4 million penalty for cyber hacking that occurred two years ago. This is the first cyber fine issued by the FCA in the UK. For Tesco, it is a massive hit for its reputation as a trusted retailer and will have implications for the whole organisation and even its loyalty programme membership. Read more ...

article thumbnail News - Customer InsightMonday, 01 October 2018

Travel brands top 'lack of loyalty' league
Need for more relevant offers and recommendations
Best rated travel brand by consumers comes in at lowly 67th

Read more ...

article thumbnail News - Retail LoyaltyWednesday, 19 September 2018

John Lewis and Waitrose trial joint loyalty programme
Bringing connected brands together in one loyalty programme
John Lewis (department store) shoppers are also Waitrose (food store) shoppers, being the same demographic (middle class, reasonable income, like quality stuff). Well no, actually. Read more ...

News - Company news
Entries now open for The Loyalty Magazine Awards 2019
Administrator - Wednesday, 17 October 2018

News - Mobile Rewards
Smart homes seen as a ‘gamechanger for loyalty’
Administrator - Tuesday, 16 October 2018

News - Company news
Why the Hyperledger Ethereum deal is important
Administrator - Friday, 12 October 2018

News - Customer Insight
Retailers are approaching customer loyalty backwards
Administrator - Thursday, 11 October 2018

News - Hospitality
Hyatt integrates Exhale into its rewards scheme
Liam McLoughlin - Monday, 08 October 2018

News - Data Security
Crypto exchange to use rewards programme to ID customers
Administrator - Friday, 05 October 2018

News - Coalition Schemes
Fave and Grab combine to grow
Administrator - Thursday, 04 October 2018

News - Data Security
Tesco Bank suffers first FCA cyber-crime fine
Administrator - Wednesday, 03 October 2018

News - Customer Insight
Travel brands top 'lack of loyalty' league
Liam McLoughlin - Monday, 01 October 2018

Links - Links
Loyalty 2 Ways
Administrator - Tuesday, 28 August 2018

News - Retail Loyalty
John Lewis and Waitrose trial joint loyalty programme
Administrator - Wednesday, 19 September 2018

Features - Travel
Nailing travel loyalty in the basic economy age
Administrator - Monday, 03 September 2018

News - Company news
Aimia forced to sell Aeroplan
Administrator - Thursday, 30 August 2018

News - Customer Insight
Comment Utililty churn costs £25 billion, but what incentive is there to stay?
Administrator - Monday, 03 September 2018

News - Data Security
Crypto exchange to use rewards programme to ID customers
Administrator - Friday, 05 October 2018

News - Financial Services
Lloyds glitch shows up faults in disaster recovery
Administrator - Thursday, 06 September 2018

Features - Financial Services
Open banking opening up business
Administrator - Thursday, 04 October 2018

News - Mobile Rewards
All Visa Australia cardholders to be offered rewards link-up
Administrator - Thursday, 06 September 2018

News - Company news
Saracens rugby chairman invests in Koin Rewards
Administrator - Friday, 07 September 2018

News - Coalition Schemes
Fave and Grab combine to grow
Administrator - Thursday, 04 October 2018

News - Company news
Patent claims could cost UK payments industry millions
Administrator - Friday, 14 September 2018

News - Customer Insight
Balance needed between personalisation and privacy
Administrator - Tuesday, 11 September 2018

News - Travel
Are airline loyalty programmes complicated on purpose? If so, why?
Administrator - Wednesday, 29 August 2018

News - Coalition Schemes
Special report Restaurant chains moving to an airline loyalty model
Administrator - Tuesday, 11 September 2018

News - Company news
Mobile loyalty and rewards company raises US$20m for a technology leapfrog
Administrator - Thursday, 06 September 2018

News - Comment
It's not price that keeps us returning to Amazon, it's convenience
Administrator - Thursday, 13 September 2018

News - Data Security
Tesco Bank suffers first FCA cyber-crime fine
Administrator - Wednesday, 03 October 2018

News - Customer Insight
Tech brands dominate Loyalty rankings
Administrator - Tuesday, 18 September 2018

News - Financial Services
Google in Mastercard deal to access offline spending
Administrator - Monday, 03 September 2018

article thumbnail Features - Financial ServicesThursday, 04 October 2018

Open banking opening up business
Removal of friction helps build customer loyalty
Even though it’s early days for open banking there are already plenty of trailblazers offering new services, writes Huw Davies, CCO, Token, many of which are building loyalty. Read more ...

Features - TravelMonday, 03 September 2018

Nailing travel loyalty in the basic economy age

With increased competition and choice between airline experiences, what are the implications for loyalty?
In an era of pounds spent, not miles flown currency accrual, lower fares will undoubtedly have an impact on flyer loyalty – the question is, how should airlines react?

Article by Peter Gerstle, Head of Travel Products at Collinson Read more ...

article thumbnail Features - Reward SchemesMonday, 13 August 2018

Book Review
Blockchain Loyalty - disrupting loyalty and reinventing marketing using cryptocurrencies

I remember the first time someone introduced me to Bitcoin and the concept of the blockchain for keeping data secure. It was some time ago now and it seemed crazy, but I have watched while the world fell in love with the idea, which has developed and matured as any precious and capricious child.

Blockchain is now beginning to grow up into a very impressive adult indeed, even outside of currency. Read more ...

article thumbnail Features - Customer InsightWednesday, 01 August 2018

Soundbytes from The Loyalty Surgery 2018 – Part One

Insight from Bryan Pearson, LoyaltyOne and Uma Talreja, Raymond Rewards India
Warning: Danger from consumer rights to data portability -
Agreement: Loyalty is going to stay relevant

The ancient walls of the Tower of London provided an atmospheric venue for the 2018 Loyalty Surgery. Surrounded by centuries of turbulent history, it was interesting that we were talking about change, new challenges and loyalty at the crossroads, with plenty of decisions to be made about its future direction. Read more ...

article thumbnail Features - BrandsThursday, 12 July 2018

Fast, slick and imaginative -
Chuck Ehredt reviews some of this year's Loyalty Magazine Awards winners and discusses trends 2019

However much you think you know about a topic, some things will still surprise you. That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. You can see the full list of winners here. Read more ...

article thumbnail Features - TravelMonday, 02 July 2018

Open access: democratising travel loyalty
A three-step plan to creating a broader and more profitable customers base for your travel rewards programme.

Travel schemes must democratise loyalty by considering new and 'low value' members as well as high worth ones, argues Peter Gerstle, head of travel products at global loyalty and benefits company Collinson. Read more ...

article thumbnail Features - Reward SchemesWednesday, 20 June 2018

Winners announced from a truly global Loyalty Magazine Awards 2018
People travelled from all over the world to attend the special Gala Awards Evening for The Loyalty Magazine Awards, making it a truly global event.

Attendees arrived from South Africa, New Zealand, Singapore, Canada, the US, India, The United Emirates, Germany, France, Italy, Poland, Russia, The Netherlands, South Africa, Australia, China and many other countries to learn which companies achieved the accolade of being a Loyalty Magazine Awards winner. Read more ...

article thumbnail Features - Customer InsightThursday, 10 May 2018

Loyalty at the crossroads
We know all the buzz phrases: ”The emergence of the digitally native competitor (i.e. Amazon)”, "There are more data than bricks & mortar”, "Omnichannel is being overshadowed by omnipresent”....

What does it all mean?  Discuss these issues with expert speakers at the Loyalty Surgery – www.theLoyaltySurgery.com – in London on June 20.
Read more ...

article thumbnail Features - CSRTuesday, 27 March 2018

Will CSR re-invigorate the loyalty industry?
Aware of the trend toward corporate social responsibility (CSR) in Loyalty, a group of industry veterans have established For Good Causes.

The social enterprise aims to provide a service cross the industry for programmes to leverage to improve social impact and tap into the goodwill between charities and their supporters. For Good Causes founder Crispin Rogers describes how. Read more ...

article thumbnail Features - Retail LoyaltyTuesday, 27 February 2018

Securing customer loyalty by inviting them into the ‘Membership Economy’
High street retailers face a battle to secure the loyalty of shoppers who are now naturally drawn online. Tailored, digitally-led retention schemes can provide an answer argues Rob Meakin, MD at Loyalty Pro.Ever since the inception of online shopping customers have become accustomed to purchasing what they want, when they want and from whichever retailer. Read more ...

article thumbnail Features - Data SecurityThursday, 15 February 2018

GDPR – Burden or Benefit?
Are companies putting GDPR in place so they can avoid huge potential fines, or will the new regulation help them to do more with personal data by building a personal sense of trust with their customers? 

Mandeep Sandhu, head of compliance at Carbon Black, outlines the GDPR challenges, why we need it, the transition journey, and when organisations will move from meeting its requirements to embracing the potential of GDPR. Read more ...


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article thumbnail
Features - Customer InsightThursday, 08 February 2018

The Attention Equilibrium: Brands must team up to survive in a world of infinite supply
Blog by Charles (Chuck) Ehredt, CEO and co-founder of Currency Alliance
A deluge of attention, everyone asking you to dance. Read more ...

Features - Reward SchemesFriday, 02 February 2018

What’s on your fans’ sporting bucket list?
How experiences are the ultimate reward for sports fans


Blog by sports rewards company Rewards4 Read more ...

article thumbnail Features - BrandsWednesday, 13 December 2017

What are we going to do about Amazon?
Amazon has created an amazing business model – and made it even better.

It set up an online shopping portal (that incidentally, no-one really expected to work – remember when it was just about books?), made it really simple to buy online, with few questions asked about returns; made sure the delivery is swift, and within the time promised.
Read more ...

article thumbnail Features - Retail LoyaltyThursday, 19 October 2017

AI top of the tech spending list
There is no doubt that retailers are accelerating spending on next-gen tech and artificial intelligence (AI) comes top of the list.
Forrester predicts that this year alone there will be a 300% increase in investment in artificial intelligence and much of this will be targeted at delivering improved experiences to customers.

JWT Intelligence research shows that 62% of millennials in the UK say they would appreciate a brand or retailer using AI technology to show more interesting products. Read more ...

article thumbnail Features - Reward SchemesThursday, 05 October 2017

Coming to terms with Canada’s loyalty Tsunami
Aimia and LoyaltyOne battle with changing landscape This is the most profitable period ever for airlines, but it is still true that few airlines make money out of seats. For most, the loyalty programme is the most lucrative division of the business. Which in part explains the tsunami that has hit the Canadian loyalty world in the past year. Read more ...

article thumbnail Features - Data SecurityThursday, 10 August 2017

GDPR is coming: Are you ready?
The European Union General Data Protection Regulation (GDPR) comes into force in less than a year (May 2018).

If you are among the 96% of companies that according to research still do not understand GDPR, here is what you need to know. Read more ...

article thumbnail Features - Reward SchemesMonday, 26 June 2017

Joining up the dots: Exclusive interview with Colin Evans
Colin Evans, chairman of the Collinson Group, is one of the founding fathers of loyalty and a worthy recipient of The Loyalty Magazine Awards 2017 Personality of the Year Award. He rarely consents to interviews, so don’t miss this exclusive and fascinating Q&A as he looks back on his career and discusses where the industry is headed.
Read more ...

article thumbnail Features - BrandsWednesday, 21 June 2017

Groundbreaking initiatives at The Loyalty Magazine Awards 2017
- Winners display a thoughtful mix of technology with a personal touch
- Strong CSR theme through the evening
- Read details on all the winners
Read more ...

article thumbnail Features - Retail LoyaltyWednesday, 14 June 2017

Meet the Sponsor: Tranxactor
Bringing a proven loyalty and gift solution to European retailers
. In conversation with John Norrie, founder and CEO of Tranxactor Read more ...

 
     
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