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16 DECEMBER 2018

 

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article thumbnail Thursday, 13 December 2018

Waitrose wins by making it personal
Mailjet 2018 survey points to lack of cross-channel marketing

Waitrose has won the Christmas battle of the inbox, reclaiming the crown from 2017 champion Asda, according to research from Mailjet. Waitrose rose nearly seven points to achieve a total score of 25.1 out of an available 30.0. Read more ...

 
     

Latest feature
     
 
SPECIAL REPORT: Chinese payment giants “light years ahead”

Customer loyalty chief tenet of model
Alipay acceptance at 7-Eleven
US$15.5 trillion in mobile payments in 2017

China has embraced mobile payments with such enthusiasm, the rest of the world appear to be technology deniers. Alipay and WeChat, the main protagonists, score in terms of technology, user friendliness, number of users and ubiquity. Their data analytics are central to everything they do.


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article thumbnail News - HospitalityThursday, 13 December 2018

Pizza rewards offered as 5/1 customer carrot
Struggling North America pizza parlour Papa John's is hoping to turn round plummeting sales following a year of PR scandals and falling sales by giving away dough. Read more ...

article thumbnail News - TravelWednesday, 12 December 2018

Economist article hits at airlines for points value slashing
Miles needed for flights rise in some cases by 45%
Warning of existential risk if practice continues


If the devaluation of a currency is bad for those who hold it, it must follow that slashing the value of loyalty-scheme points is bad for frequent flyers. Read more ...

article thumbnail News - TravelWednesday, 12 December 2018

Hail a taxi to find out more about loyalty innovation
Innovation continues to come out of the taxi and ridesharing business with  Lyft giving details of its plan to encourage repeat use with Lyft Rewards loyalty programme. Read more ...

article thumbnail News - MarketingWednesday, 12 December 2018


Broadband penalty averages £220 a year for those who stay loyal

Which? Survey highlights the worst offenders
Broadband customers who stay with the same provider and do not haggle for a better deal are being hit with “loyalty penalties” of up to £220 a year, a UK consumer group has warned. Read more ...

article thumbnail News - Financial ServicesWednesday, 12 December 2018

Most banks will be made irrelevant by 2030 - Gartner
Heritage firms heading for extinction
Within 12 years time, 80% of financial firms will either go out of business or be rendered irrelevant by new competition, changing customer behaviour and advancements in technology, according to forecasts by Gartner. Read more ...

article thumbnail News - Retail LoyaltyTuesday, 11 December 2018

Loblaws CEO aims for a “loyalty loop” with subscription programme

Launch comes after pilot “ballooned”

Canadian supermarket chain Loblaws is launching a new subscription loyalty program across Canada, offering an assortment of perks for $99 a year. Read more ...

article thumbnail News - BlockchainTuesday, 11 December 2018

Blockchain interest growing
Concept of currency exchange now accepted as a likely development
Interest in loyalty marketplaces - and the use of blockchain to facilitate them - is growing, with an article in Forbes magazine arguing that the technology would enable customers to make a choice of reward, and keep track of multiple loyalty programmes which would increase redemption and therefore engagement. Read more ...

article thumbnail News - Coalition SchemesMonday, 10 December 2018

An acquisition and merger later, how is loyalty for Sainsbury’s?
A more personalized Nectar eagerly awaited by both stores and FMCG brands

When Sainsbury’s bought Nectar in February this year for £60m, it did so with the express purpose of understanding its customers “better than anyone else”. Read more ...

article thumbnail News - Financial ServicesFriday, 07 December 2018

Shopping on mobiles now accounts for one quarter of spending
Continued e-commerce growth leaves British high street spending lowest in Europe
The UK now has the lowest proportion of high street spending in Europe – caused by the exponential growth in e-commerce shopping. Read more ...

article thumbnail News - Financial ServicesFriday, 07 December 2018

Monzo reaches funding target in less than three hours
Criticism of use of overdraft facility to buy shares
Monzo proved the value of customer loyalty this month when it reached its crowdfunding target in less than three hours – by persuading customers to invest. Read more ...

News - Hospitality
Pizza rewards offered as 5/1customer carrot
Administrator - Thursday, 13 December 2018

News - Travel
Economist article hits at airlines for points value slashing
Administrator - Wednesday, 12 December 2018

News - Travel
Hail a taxi to find out more about loyalty innovation
Administrator - Wednesday, 12 December 2018

Events - General
5th Service Quality Excellence Summit 2019
Administrator - Wednesday, 12 December 2018

News - Marketing
Broadband penalty averages £220 a year for those who stay loyal
Administrator - Wednesday, 12 December 2018

News - Financial Services
Most banks will be made irrelevant by 2030 - Gartner
Administrator - Wednesday, 12 December 2018

Events - General
Loyalty & Awards
Administrator - Tuesday, 11 December 2018

News - Retail Loyalty
Loblaws CEO aims for a “loyalty loop” with subscription programme
Administrator - Tuesday, 11 December 2018

News - Blockchain
Blockchain interest growing
Administrator - Tuesday, 11 December 2018

News - Coalition Schemes
An acquisition and merger later, how is loyalty for Sainsbury’s?
Administrator - Monday, 10 December 2018

News - Financial Services
Shopping on mobiles now accounts for one quarter of spending
Administrator - Friday, 07 December 2018

News - Financial Services
Monzo reaches funding target in less than three hours
Administrator - Friday, 07 December 2018

News - Hospitality
Hyatt SLH loyalty partnership ready to roll
Administrator - Friday, 07 December 2018

News - Hospitality
Hyatt Dining Club launched in India
Administrator - Friday, 07 December 2018

Events - General
Brand Marketing Summit Europe
Administrator - Wednesday, 05 December 2018

Events - General
Customer Service Summit West 2019
Administrator - Wednesday, 05 December 2018

News - Hospitality
Pizza Hut, Dominos, Subway, My Chili, Starbucks – and Nandos
Administrator - Wednesday, 05 December 2018

Events - General
Brand Marketing Summit West
Administrator - Wednesday, 05 December 2018

News - Data Security
COMMENT: Is it enough to say sorry?
Administrator - Tuesday, 04 December 2018

Events - General
FUTR Europe Summit formerly Millennial 20/20
Administrator - Thursday, 29 November 2018

Events - General
Airline & Travel Payments Summit Asia-Pacific
Administrator - Wednesday, 28 November 2018

Events - General
Loyalty Fraud Prevention Conference
Administrator - Wednesday, 28 November 2018

Events - General
Airline & Travel Payments Summit Worldwide
Administrator - Wednesday, 28 November 2018

Events - General
Blockchain in Payments Workshop
Administrator - Wednesday, 28 November 2018

Events - General
Mega Event Worldwide
Administrator - Wednesday, 28 November 2018

Events - General
Mega Event Asia-Pacific
Administrator - Wednesday, 28 November 2018

Events - General
Co-Brand & Travel Rewards Conference
Administrator - Wednesday, 28 November 2018

Events - General
Blockchain in Travel Workshop
Administrator - Wednesday, 28 November 2018

News - Customer Insight
Information exchange leads to greater customer loyalty
Administrator - Monday, 26 November 2018

Events - General
IFINTEC Finance Technologies Conference and Exhibition
Administrator - Friday, 23 November 2018

Events - General
The Call & Contact Centre Expo
Administrator - Thursday, 22 November 2018

Events - General
Customer & User Experience Expo
Administrator - Thursday, 22 November 2018

News - Coalition Schemes
Booost loyalty launched for small retailers
Administrator - Wednesday, 21 November 2018

News - Customer Insight
Its official, all that brand-building is worth it
Administrator - Friday, 16 November 2018

News - Prepaid Cards
What do we think of the new Costa pay by cup?
Administrator - Friday, 16 November 2018

News - Customer Insight
Bots low down the list for consumer frustrations
Administrator - Tuesday, 23 October 2018

Features - Blockchain
Loyalty cryptocurrency wants to disrupt the existing order
Administrator - Tuesday, 30 October 2018

News - Company news
Entries now open for The Loyalty Magazine Awards 2019
Administrator - Monday, 22 October 2018

Events - General
Executing Shopper Insights
Administrator - Friday, 09 November 2018

Features - Reward Schemes
Finding the sweet spot of investing in loyalty
Administrator - Wednesday, 17 October 2018

Features - Retail Loyalty
Department store bankruptcy –
Administrator - Monday, 29 October 2018

News - Loyalty Magazine Awards
Entries now open for The Loyalty Magazine Awards 2019
Administrator - Tuesday, 23 October 2018

News - CRM
AI is an Irish priority, but implementation is low
Administrator - Monday, 05 November 2018

News - Company news
Amazon chooses Amex for small business proposition
Administrator - Friday, 26 October 2018

Features - Retail Loyalty
Loyalty versus subscription: Is this a boxing match?
Administrator - Tuesday, 13 November 2018

News - Financial Services
Mastercard enables payment with rewards worldwide
Administrator - Thursday, 08 November 2018

News - Customer Insight
SPECIAL REPORT Almost all shoppers now buy online at some point
Administrator - Tuesday, 30 October 2018

Features - Brands
So you want to know what is wrong with retail….
Administrator - Wednesday, 21 November 2018

News - Company news
ASOS achieves by listening to Generation Z
Administrator - Thursday, 18 October 2018

News - Corporate Social Responsibility
£877 penalty for staying loyal
Administrator - Tuesday, 23 October 2018

News - Prepaid Cards
What do we think of the new Costa pay by cup?
Administrator - Friday, 16 November 2018

News - Reward Schemes
Forgetful customers not using loyalty points, says Maritz
Administrator - Friday, 02 November 2018

Features - Reward Schemes
Ride sharing companies fight with perks
Administrator - Friday, 23 November 2018

News - Coalition Schemes
Booost loyalty launched for small retailers
Administrator - Wednesday, 21 November 2018

Events - General
IFINTEC Finance Technologies Conference and Exhibition
Administrator - Friday, 23 November 2018

article thumbnail Features - Reward SchemesFriday, 23 November 2018

Ride sharing companies fight with perks
Growing competition leads to raft of new offerings
Uber rewards power users
Profile of Uber, Lyft, South African minicab programme, Careem battle with Pepsi

Why is it that after decades when cab drivers have treated their passengers with disdain verging on rudeness, do all the cab companies now feel they need a loyalty programme?
Read more ...

article thumbnail Features - BrandsWednesday, 21 November 2018

So you want to know what is wrong with retail….
Scott Weavers-Wright voices his frustrations
You would think that after completing one’s second company divestment – the first one for £70m, the second undisclosed - that this particular entrepreneur would be relaxed and fairly chilled about the world. But this would be far from the truth. In fact any mention of retailers leads to a stream of consciousness about short-sightedness, lack of spirit and a lock-down mentality. Read more ...

article thumbnail Features - Retail LoyaltyTuesday, 13 November 2018

Loyalty versus subscription: Is this a boxing match?
A growing number of companies are choosing an Amazon style subscription model rather than loyalty rewards. Does this make business sense? A service provider argues her case with Loyalty Magazine.

Read more ...
article thumbnail Features - BlockchainTuesday, 30 October 2018

Loyalty cryptocurrency wants to disrupt the existing order
Expansion into major world markets with blockchain
Too many loyalty programmes chasing the same customers is an argument put forward for the huge interest in marketplaces. Add blockchain into the equation to deal with the infrastructure functionality and security, plus a cryptocurrency to add consumer excitement and a hint of gamification and some are arguing that this has the potential to disrupt the loyalty business.
Read more ...

article thumbnail Features - Retail LoyaltyMonday, 29 October 2018

Department store bankruptcy –
What it feels like from the consumer perspective

It is always a sad moment when a familiar retailer throws in the towel. Names that have been part of our lives since we were young enough to enjoy travelling on the escalators and smelling the odd mixture of aromas in the perfume department, are beginning to fade from our lives. Read more ...
article thumbnail Features - Reward SchemesWednesday, 17 October 2018

Finding the sweet spot of investing in loyalty
How much is too much?


Article by Christopher Treadwell, Avios Commercial Director

Loyal customers are often your biggest source of income. Indeed, it can cost 16 times more to elevate a new customer to the same level of profitability as a loyal customer.  However, today, businesses are facing ever-more demanding customers. Read more ...

article thumbnail Features - Financial ServicesThursday, 04 October 2018

Open banking opening up business
Removal of friction helps build customer loyalty
Even though it’s early days for open banking there are already plenty of trailblazers offering new services, writes Huw Davies, CCO, Token, many of which are building loyalty. Read more ...

Features - TravelMonday, 03 September 2018

Nailing travel loyalty in the basic economy age

With increased competition and choice between airline experiences, what are the implications for loyalty?
In an era of pounds spent, not miles flown currency accrual, lower fares will undoubtedly have an impact on flyer loyalty – the question is, how should airlines react?

Article by Peter Gerstle, Head of Travel Products at Collinson Read more ...

article thumbnail Features - Reward SchemesMonday, 13 August 2018

Book Review
Blockchain Loyalty - disrupting loyalty and reinventing marketing using cryptocurrencies

I remember the first time someone introduced me to Bitcoin and the concept of the blockchain for keeping data secure. It was some time ago now and it seemed crazy, but I have watched while the world fell in love with the idea, which has developed and matured as any precious and capricious child.

Blockchain is now beginning to grow up into a very impressive adult indeed, even outside of currency. Read more ...

article thumbnail Features - Customer InsightWednesday, 01 August 2018

Soundbytes from The Loyalty Surgery 2018 – Part One

Insight from Bryan Pearson, LoyaltyOne and Uma Talreja, Raymond Rewards India
Warning: Danger from consumer rights to data portability -
Agreement: Loyalty is going to stay relevant

The ancient walls of the Tower of London provided an atmospheric venue for the 2018 Loyalty Surgery. Surrounded by centuries of turbulent history, it was interesting that we were talking about change, new challenges and loyalty at the crossroads, with plenty of decisions to be made about its future direction. Read more ...

article thumbnail Features - BrandsThursday, 12 July 2018

Fast, slick and imaginative -
Chuck Ehredt reviews some of this year's Loyalty Magazine Awards winners and discusses trends 2019

However much you think you know about a topic, some things will still surprise you. That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. You can see the full list of winners here. Read more ...

article thumbnail Features - TravelMonday, 02 July 2018

Open access: democratising travel loyalty
A three-step plan to creating a broader and more profitable customers base for your travel rewards programme.

Travel schemes must democratise loyalty by considering new and 'low value' members as well as high worth ones, argues Peter Gerstle, head of travel products at global loyalty and benefits company Collinson. Read more ...

article thumbnail Features - Reward SchemesWednesday, 20 June 2018

Winners announced from a truly global Loyalty Magazine Awards 2018
People travelled from all over the world to attend the special Gala Awards Evening for The Loyalty Magazine Awards, making it a truly global event.

Attendees arrived from South Africa, New Zealand, Singapore, Canada, the US, India, The United Emirates, Germany, France, Italy, Poland, Russia, The Netherlands, South Africa, Australia, China and many other countries to learn which companies achieved the accolade of being a Loyalty Magazine Awards winner. Read more ...

article thumbnail Features - Customer InsightThursday, 10 May 2018

Loyalty at the crossroads
We know all the buzz phrases: ”The emergence of the digitally native competitor (i.e. Amazon)”, "There are more data than bricks & mortar”, "Omnichannel is being overshadowed by omnipresent”....

What does it all mean?  Discuss these issues with expert speakers at the Loyalty Surgery – www.theLoyaltySurgery.com – in London on June 20.
Read more ...

article thumbnail Features - CSRTuesday, 27 March 2018

Will CSR re-invigorate the loyalty industry?
Aware of the trend toward corporate social responsibility (CSR) in Loyalty, a group of industry veterans have established For Good Causes.

The social enterprise aims to provide a service cross the industry for programmes to leverage to improve social impact and tap into the goodwill between charities and their supporters. For Good Causes founder Crispin Rogers describes how. Read more ...

article thumbnail Features - Retail LoyaltyTuesday, 27 February 2018

Securing customer loyalty by inviting them into the ‘Membership Economy’
High street retailers face a battle to secure the loyalty of shoppers who are now naturally drawn online. Tailored, digitally-led retention schemes can provide an answer argues Rob Meakin, MD at Loyalty Pro.Ever since the inception of online shopping customers have become accustomed to purchasing what they want, when they want and from whichever retailer. Read more ...

article thumbnail Features - Data SecurityThursday, 15 February 2018

GDPR – Burden or Benefit?
Are companies putting GDPR in place so they can avoid huge potential fines, or will the new regulation help them to do more with personal data by building a personal sense of trust with their customers? 

Mandeep Sandhu, head of compliance at Carbon Black, outlines the GDPR challenges, why we need it, the transition journey, and when organisations will move from meeting its requirements to embracing the potential of GDPR. Read more ...


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article thumbnail
Features - Customer InsightThursday, 08 February 2018

The Attention Equilibrium: Brands must team up to survive in a world of infinite supply
Blog by Charles (Chuck) Ehredt, CEO and co-founder of Currency Alliance
A deluge of attention, everyone asking you to dance. Read more ...

Features - Reward SchemesFriday, 02 February 2018

What’s on your fans’ sporting bucket list?
How experiences are the ultimate reward for sports fans


Blog by sports rewards company Rewards4 Read more ...

article thumbnail Features - BrandsWednesday, 13 December 2017

What are we going to do about Amazon?
Amazon has created an amazing business model – and made it even better.

It set up an online shopping portal (that incidentally, no-one really expected to work – remember when it was just about books?), made it really simple to buy online, with few questions asked about returns; made sure the delivery is swift, and within the time promised.
Read more ...

 
     
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