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20 JANUARY 2019

 

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Book Reviews
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Tuesday, 29 March 2011 08:32
If you don't like the system, why don't you hack it?
The term hacking gets such bad press these days, being associated with bringing down websites, the stealing of credit card details and messing up our computers, that caution is probably called for in suggesting you should read a book entitled “Hacking Work”.

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Tuesday, 15 March 2011 13:01
When thinking into a situation can help achieve the state of being
Neuro-Linguistic Programming (NLP) is believed by many to be a powerful set of tools for facilitating change and enhancing performance. Yet despite the success stories and proliferation of courses, there is still much scepticism about its validity and effectiveness.
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Thursday, 09 December 2010 09:59
The Secrets of Success in Selling
It could be argued that a book about selling has no place in a magazine about loyalty and retention. Except that customer retention is about building strong and lasting customer relationships, creating long-term rewards for you, your business and your customers – and so is selling. So with this in mind, here is the book.
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Wednesday, 01 December 2010 13:12
Choosing a book about brands
It is not surprising there are so many books about brands. What your product or company stands for, and what message it conveys is crucial to the success of any business.

But which book do you rely on for advice?
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Wednesday, 15 September 2010 15:04
Don’t bother speaking – your body language says it all
Folded arms and legs, a sweaty forehead and a hidden mouth are all widely accepted means of reading body language. It probably won’t surprise you to learn that reading someone’s motives is a great deal more complicated than that.
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